I have a people-first mindset in life and investing, believing that enduring value is created by exceptional people and strong partnerships. A disciplined investor who combines deep risk expertise with a relentless focus on sustainable growth and long-term value creation.

As a founding partner of iGrow Venture Partners, Felly brings a unique blend of financial expertise, risk discipline, and operational insight to support the next generation of high-growth companies. Over the past 20 years, she has led high-impact projects across banking, healthcare, and multinational organizations throughout Europe, combining commercial acumen with strong analytical and execution capabilities. Throughout her career, she has played a key role in developing and delivering successful projects, building extensive expertise across both commercial and technical disciplines. This diverse experience has equipped her with the ability to navigate complex business environments, manage risk effectively, and create lasting value across multiple sectors.

With a BSc in Accounting & Finance and an MSc in Project Management from Cardiff University, Felly brings more than 15 years of expertise in Risk Management, specializing in credit analysis, portfolio evaluation, and risk mitigation strategies. Her experience managing large commercial loan portfolios and aligning with ECB supervisory standards has shaped a disciplined, data-driven approach to investment evaluation and decision-making. She has developed deep expertise in identifying and managing risk across diverse industries while designing strategies to monitor, assess, and mitigate potential exposures.

A graduate of Pierce College with distinction and consistently ranked among the top 5% of her peers, Felly is recognized for her rigor, exceptional work ethic, and results-driven mindset. Her ability to combine analytical depth, financial acumen, and operational discipline enables her to identify exceptional founders, support ambitious entrepreneurs, and partner with companies through their growth journeys. Her exceptional work ethic, and results-driven approach have been key to delivering high-impact projects, consistently exceeding performance goals, and adding significant value to both internal teams and external stakeholders.

As Co-Founder and General Partner, Felly applies her analytical depth, financial acumen, and operational discipline to identify high potential startups, support founders, and drive long-term value for investors. She brings a people-first philosophy to investing, believing that enduring value is created by exceptional people, strong partnerships, and disciplined execution.